考研英语外刊：网上购物并未消灭实体

The notion that bricks-and-mortar stores are moribund is fed by these three myths:

All major retailers are suffering. Online sales are growing for all retailers, but nearly 85 percent of retail sales still take place in stores. And major retailers, including Nordstrom, Dick’s Sporting Goods, Burlington Stores, T.J. Maxx and Target, are undertaking significant expansions this year.

Traditional and online retailing are separate entities. Actually, the two work in tandem. Nordstrom is opening smaller stores with limited inventory to support its growing online operation. (You’ve probably been told in a clothing store that you can get the color you want online.) Shoppers can now go into Target to buy Casper mattresses, formerly sold only online. According to marketing expert Allan Haims, shoppers have come to view online and in-store retailing through “a single lens.”

Millennials shun traditional shopping, and seldom visit retail stores. Actually, they’re leaving home to shop in droves, visiting multiple locations in one outing to find what they want -- an important vital sign for the future health of bricks and mortar.

单词笔记：

1. moribund    英 [ˈmɒrɪbʌnd]   美 [ˈmɔːrɪbʌnd]  

adj.行将灭亡的;即将倒闭的;濒于崩溃的;垂死的;濒临死亡的

2. myth    英 [mɪθ]   美 [mɪθ]  

n.神话;神话故事;虚构的东西;荒诞的说法;不真实的事

复数： myths

3. retailer    英 [ˈriːteɪlə(r)]   美 [ˈriːteɪlər]  

n.零售商;零售店           复数： retailers

4. significant    英 [sɪɡˈnɪfɪkənt]   美 [sɪɡˈnɪfɪkənt]  

adj.有重大意义的;显著的;有某种意义的;别有含义的;意味深长的

5. expansion   英 [ɪkˈspænʃn]   美 [ɪkˈspænʃn]  

n.扩张;扩展;扩大;膨胀

复数： expansions

6. separate    英 [ˈseprət , ˈsepəreɪt]  美 [ˈseprət , ˈsepəreɪt]  

adj.单独的;独立的;分开的;不同的;不相关的

v.(使)分开，分离;分割;划分;(使)分离，分散;隔开;阻隔

第三人称单数：separates      现在分词： separating      过去式：separated   过去分词： separated

派生词： separateness n.

7. entity    英 [ˈentəti]   美 [ˈentəti]  

n.独立存在物;实体        复数： entities

8. tandem    英 [ˈtændəm]   美 [ˈtændəm]  

n.双座自行车;双人自行车           复数： tandems

in tandem (with sb/sth) 并行；并驾齐驱；同时实行

9. inventory     英 [ˈɪnvəntri]   美 [ˈɪnvəntɔːri]  

n.(建筑物里的物品、家具等的)清单;财产清单;(商店的)存货，库存

v.开列清单

第三人称单数：inventories 复数：inventories 现在分词：inventorying 过去式： inventoried 过去分词： inventoried

10. mattress    英 [ˈmætrəs]   美 [ˈmætrəs]  

n.床垫          复数： mattresses

11. Millennials    千禧一代;千禧世代;千禧年一代;千禧代;千禧之子

12. shun    英 [ʃʌn]   美 [ʃʌn]  

v.避开;回避;避免

第三人称单数：shuns 现在分词：shunning 过去式：shunned 过去分词：shunned

13. multiple    英 [ˈmʌltɪpl]   美 [ˈmʌltɪpl]  

adj.数量多的;多种多样的

n.倍数          复数： multiples

14. mortar    英 [ˈmɔːtə(r)]   美 [ˈmɔːrtər]  

n.灰泥;砂浆;迫击炮;迫击炮弹;研钵;臼

v.用迫击炮攻击(或袭击)

复数： mortars